Real Estate Industry Looks at New Trend to Sell Vacant Homes in Tough Market Conditions

Real estate professionals have known for years that a furnished home sells much faster than a vacant one. Homeowners and real estate professionals across the country are turning to the process of virtual staging in an effort to sell the many thousands of vacant homes across the country. According to testimonials from real estate agents using this technique with great success, it generates strong buyer traffic at a fraction of the cost of traditional home staging methods that have been used for years as an effective means of marketing a property for sale. A company called Virtually Staging Properties uses a process to transform listing photos of vacant homes into interiors that have been designed professionally via a proprietary image library of artwork, furnishings and accessories. The transformed images lend a realism and authenticity unmatched by other virtual techniques. Starting at as little as $225, the home seller or agent can invest in having their pictures of the vacant house transformed into a “lived-in’ home and when prospective buyers arrive for a real tour of the home, they can view the same pictures they saw on their virtual tour for perspective. One REALTOR® who has successfully used this technique said, “With 87 percent of buyers using the Internet to search for their next home, vacant homes are at a distinct disadvantage. Nearly all are uninspiring, with each one looking just like the next one and the next one after that. A vacant property needs to stand out for some reason other than having the lowest price.” The virtual staging company does not hide a home’s flaws or misrepresent the property, and clients are required to tell potential buyers that the property has been virtually staged. Packages are available in three- to five-photograph packages with prices ranging from $225 to $325. If you are having trouble selling your Louisville Real Estate, contact Louisville properties at 502-744-9504 for professional assistance.

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James Powell

Jim Powell has over 20 years of experience buying and selling luxury real estate in Louisville, KY and Managing over hundreds or rental properties across the city.
Jim Powell (License #191501)

Lauren Ghanavatian

Lauren Ghanavatian attended Assumption High School and the University of Louisville. Growing up in Louisville gave her a sense of the unique and diverse communities this city has to offer.

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Louisville Properties is a full service Louisville Real Estate Company for buyers and sellers of real estate. We offer the following services
3418 Frankfort Ave #100 Louisville, KY 40207 Louisville, KY 40207
United States
Phone: 1-502-744-9504

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